Product – Marketplace.cubework.com  – Product & Software Development (Buyer & Seller Platforms)

Goal – Create an all-in-one solution to store, list, sell, fulfill, ship your products, services, and spaces.

Result – Create a solution to sell, scale, and distribute our clients’ products across 10s of sales channels with 1 source of data hub to manage all your seller needs from product management to shipping to returns management system to account balance management.

Buyer Interface Functions Developed:

• Designed a user-friendly marketplace for buying physical products, digital products, warehouse and office spaces, and labor services, increasing conversion rates.
• Reduced bounce rates by enhancing load speeds and optimizing the user experience.
• Created wireframe mockups and design drafts for both buyer and seller interfaces.
• Developed a buyer center for managing refunds, returns, and disputes.
• Integrated shipping carrier databases to provide detailed tracking information.
• Implemented a 1-step custom checkout process, increasing conversion rates (CVR).
• Developed AI-driven upsell/downsell models to boost average order value (AOV).
• Created automated email sequences for abandoned checkouts and post-purchase interactions, improving retention and AOV.
• Employed user behavior analytics to identify friction points and streamline the checkout process.

Seller Interface Functions Developed:

• Designed an intuitive seller dashboard with a feature-rich interface similar to Shopify, enhancing seller experience.
• Built a centralized product management system for easy updates on product details, pricing, and inventory.
• Integrated advanced inventory management for real-time stock updates, order statuses, and sales analytics.
• Automated order processing and fulfillment, reducing manual effort and enhancing efficiency.
• Developed interactive dashboards with key performance indicators (KPIs) for data-driven decision-making.
• Provided customizable reporting tools for sellers to gain insights into customer behavior, product popularity, and revenue trends.
• Facilitated seamless product and content distribution to other e-commerce marketplaces, simplifying data transfers.
• Established a secure and efficient payment processing system with regular security audits to ensure safe transactions.
• Incorporated a dispute center for managing return and refund requests from buyers.
• Developed training materials, including video tutorials, written guides, and live webinars, to empower sellers with platform knowledge.